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Service · Lifecycle & Digital

VAT in online retail that simply runs.

Once you sell through a shop, Amazon and marketplaces into several EU countries, VAT quickly becomes a minefield: distance-selling thresholds, OSS, foreign warehouses, marketplace liability. We set up your VAT structure cleanly and connect your shop and payment systems directly to DATEV.

  • OSS & thresholds under control
  • Amazon FBA & EU warehouses covered
  • Shop & payment linked to DATEV
€10,000EU threshold before the OSS obligation (distance sales)
100%Digital – shop & payment linked to DATEV

Sound familiar?

Revenue across Europe – tax chaos in the background.

This is what we keep hearing from online retailers and platform operators:

  • You do not know which country you owe VAT in.

    Once your EU-wide distance sales exceed €10,000, the destination country's rate applies. Without a system you issue wrong invoices – with back payments in several countries.

  • Amazon stores your goods across Europe – and you are liable.

    With PAN-EU and FBA, Amazon shifts stock into foreign warehouses. Every movement triggers reporting and registration duties that the OSS scheme specifically does not cover.

  • The marketplace demands proof – or blocks your account.

    Under §22f/§25e UStG, platforms are liable for your VAT and require valid registrations. If they are missing, your seller account can be blocked – in the middle of trading.

  • Shop, Amazon, PayPal, Stripe – and the bookkeeping cannot keep up.

    Thousands of transactions from different systems, varying tax rates, fees and payouts. By hand it can no longer be mapped cleanly.

  • On imports you effectively pay VAT twice.

    Goods from third countries trigger import VAT (Einfuhrumsatzsteuer). Anyone who does not reclaim it correctly as input tax gives away liquidity – or offsets it wrongly.

  • Reverse-charge invoices are a puzzle.

    Advertising costs at Google or Meta, software from abroad: here the tax liability reverses (§13b UStG). Booked wrongly, your VAT return no longer adds up.

What we take off your plate

From the shopping cart to a correct VAT return.

Concretely, we deliver for your online retail:

  • OSS registration and filings

    We register you for the One-Stop-Shop and handle the quarterly OSS filings for your EU distance sales – one scheme instead of many foreign registrations.

  • Foreign VAT registrations for FBA & warehouses

    Where OSS is not enough – for example with PAN-EU storage – we organise the necessary VAT registrations abroad and the ongoing local filings.

  • Intra-community supplies & recapitulative statement

    We treat your B2B sales into the EU as VAT-exempt, verify your customers' VAT IDs, and file the recapitulative statement (Zusammenfassende Meldung) on time.

  • Marketplace liability under §22f/§25e UStG

    We make sure your registrations and evidence towards Amazon, eBay & co. are complete at all times – so your seller account is not blocked.

  • DATEV integration of shop & payment

    We connect Shopify, Amazon, PayPal and Stripe to DATEV, automate the document flow, and assign revenue, fees and payouts to the correct accounts and tax rates.

  • Import VAT & reverse charge

    We reclaim import VAT correctly as input tax, check the IOSS option for consignments up to €150, and book reverse-charge services (§13b UStG) cleanly.

What changes for you

From tax risk to a scalable base.

With a clean VAT structure, several things shift:

  • You sell across the whole EU – legally secure.

    Every sale is recorded in the right country at the right rate. Back payments and penalty surcharges abroad are off the table.

  • Your seller account stays open.

    All registrations and evidence for marketplace liability are in place. Amazon and co. have no reason to block you.

  • Your bookkeeping runs along automatically.

    Shop and payment data flow straight into DATEV. Instead of manual transfer, you have up-to-date, correctly coded numbers.

  • You scale without a tax handbrake.

    A new country, a new warehouse, a new marketplace: the structure carries it. Growth no longer stalls on VAT.

  • You reclaim every input tax you are entitled to.

    Import VAT, platform fees, reverse charge: we recover the input tax consistently – which protects your liquidity.

  • You keep your head clear for the business.

    Deadlines, filings and registrations run in the background with us. You focus on range, marketing and growth.

Karsten Guhr

A personal note from Karsten Guhr

In online retail, VAT often decides the margin – and the nerves. Too often I see retailers who only realise at the first foreign back payment that their structure has not grown with them. We set it up so you can scale without pausing to puzzle over every new country.
Karsten GuhrManaging Director & Tax Advisor
Clients in every federal state
BerlinHamburgCologneFrankfurtMunich

Head office Berlin · clients from Sylt to Garmisch

Nationwide · 100 % digital

One firm. Available anywhere in Germany.

Whether Berlin, Munich or somewhere in between: we run every mandate fully digital – DATEV-connected, signed PDFs, video meetings. No commuting, no postal delays, no 90s-style bookkeeping.

100 %digital, paperless, DATEV-connected
16/16federal states served
< 48 hresponse time, wherever you are
  • 01

    DATEV Unternehmen online

    Receipts, banking, payroll, reports – you work in the standard interface every German tax advisor speaks. No vendor lock-in.

  • 02

    Video meetings instead of on-site visits

    Quarterly review, tax strategy, holding check – via video with screen sharing. You save half a day every time.

  • 03

    Signed PDFs & digital powers of attorney

    Tax filings, annual accounts, contracts – signed via qualified e-signature. Accepted by the tax office, done in minutes.

How we work

From analysis to a running system.

Four steps – fully digital, no ring binders:

Taking stock of your channels

We review your shops, marketplaces, warehouses and target countries and check where you owe VAT today and where registrations are missing.

01

Registrations & setup

We register you for OSS, arrange any necessary foreign registrations, and set up the DATEV integration of your shop and payment systems.

02

Ongoing filings & bookkeeping

We handle VAT returns, OSS and recapitulative statements, and the ongoing bookkeeping – automated from your connected systems.

03

Scaling & optimisation

As new countries, warehouses or channels are added, we extend the structure with them. You grow, and the VAT stays clean.

04

Frequently asked

What online retailers ask us.

Answered briefly and soundly:

Ready to grow without a tax handbrake?

Let's put your VAT on a scaling course.

In the intro call we look at your channels, countries and systems – concrete.